Things You Need to Know About Whiteboard Animation

Video marketing has exploded in recent years, as a major aspect of a successful marketing plan. Marketers have truly jumped on the video bandwagon. Maybe it's because consumers are 4 times more interested in watching videos about a product than reading the explanation of it. Or a majority of marketers (51.9% to be precise) list video marketing as their best form of ROI.

Or even that 64% of customers are more likely to buy a product on a retail site after watching a video. Video marketing should not be a bullet point at the bottom of your task list. Instead, make it an integral part of your communication and marketing strategy!

What is the animated whiteboard video?

Animated whiteboard is a video style where the viewer can see static images drawn on the screen. Typically, the script is structured as a third-person narration or a use-case example, that supports the story that is told through the drawing. They are simple, yet incredibly engaging. You can check out animated whiteboard video through

If you've seen a video like that, you will understand the nature of hypnosis. Watching the words and images unfold throughout the video is mesmerizing. Making a whiteboard video an incredibly effective tool. Whiteboard animation is particularly useful in explaining complicated concepts in a straightforward manner. However, it can really be used by any kind of business with awesome results.